I conceptualized and produced a hidden camera promotional video for the Rachael Brocks Show to boost brand awareness and engagement. I set up a hidden camera and a mic stand featuring the question, "How is your day going?" along with the show's QR code. The candid responses from participants were recorded and edited into a lively video branded with the Rachael Brocks Show logo. The promo was uploaded to Southern Miss Student Media's Instagram, where it garnered over 8,700 views and received overwhelmingly positive feedback. This project demonstrated my skills in creative video production, audience engagement, and effective brand promotion.